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Google Business Profile Optimization (2026)

Google Business Profile Optimization (2026)

A complete, five-module system for claiming, optimizing, and ranking a Google Business Profile in 2026 — covering foundation setup, profile completeness, reviews and reputation, ranking and performance, and the advanced 2026 edge including AI Search and LLM citation. Finish with a repeatable audit framework, a 30/60/90 action plan, and a certification exam.

Join this Course
Responsible Kayode ajayi
Last Update 07/06/2026
Completion Time 4 hours 56 minutes
Members 1
Basic
  • Module 1 — Foundation & Setup
    6Lessons · 56 min
  • Module 2 — Profile Completeness
    8Lessons · 1 hr 10 min
    • Business Description, Attributes & Details
      Preview
    • Services & Products Optimization
    • Photo & Video Strategy
    • Google Posts & Multi-Location Scheduling
    • Q&A Management & the AI Q&A Gate
    • Messaging in 2026: WhatsApp & SMS
    • Bookings & Reserve with Google
    • Module 2 — Knowledge Check
      10 xp
  • Module 3 — Reviews & Reputation
    5Lessons · 40 min
    • Review Acquisition Systems
    • Responding to Reviews
    • Fake & Malicious Reviews
    • Off-Profile Reputation Signals
    • Module 3 — Knowledge Check
      10 xp
  • Module 4 — Ranking & Performance
    6Lessons · 49 min
    • Local Ranking Factors Deep-Dive
    • Proximity & Expanding Your Radius
    • Website & Local Landing Page Synergy
    • Performance Insights That Matter
    • Local Rank Tracking
    • Module 4 — Knowledge Check
      10 xp
  • Module 5 — Advanced / 2026 Edge
    6Lessons · 52 min
    • GBP for AI Search & LLM Citation
    • Multi-Location & Agency Management
    • Spam, Suspensions & Reinstatement
    • The Repeatable GBP Audit Framework
    • Your 30/60/90 Action Plan
    • Module 5 — Knowledge Check
      10 xp
  • Certification
    1Lessons · 30 min
    • Certification Exam — GBP Optimization 2026
      New

Google Business Profile is the highest-intent, lowest-cost channel in local marketing — and in 2026 it feeds the Local Pack, Google Maps, and AI Overviews at the same time. This course takes you from a clean, correctly-configured profile to a profile that ranks, converts, and gets cited by AI assistants.

What's inside: five modules covering Foundation, Profile Completeness, Reviews & Reputation, Ranking & Performance, and the 2026 Advanced edge — plus a repeatable audit framework and a 30/60/90 action plan you can run for any business.

Current to 2026: the sunset of native chat and call history, WhatsApp and SMS integration, the shift from prominence to popularity-based ranking, pseudonymous reviews, native multi-location post scheduling, and optimizing your profile to be cited by ChatGPT, Perplexity, Gemini, and Google AI Overviews.

Who it's for: agencies, SEO practitioners, and operators who already know the basics and want an expert, end-to-end system.

Taught by Kayode Ajayi — SEO & Digital Marketing Strategist, Founder of Purple Crib Studios.